One of the best ways to save a lot of money on products that you buy online is through coupon codes. You may be thinking why would manufacturers or retailers and distributors hand out coupon codes? It boils down to promotions because, given the tremendous popularity of electronic cigarettes, vape pens, vaping devices as well as the rise of medical and recreational marijuana, there’s a huge demand for these types of devices.
Given the tremendous amount of manufacturers often based in China entering the US market, it’s easy to see electronic cigarette coupon codes have become quite popular. They need to establish a foothold. They need to find a marketing avenue to put their brand front and center.
If you’re not going to use a coupon code, if you’re not going to engage in some sort of creative discounting, you’re branding message is probably going to fall between the cracks. In fact, a new manufacturer may find itself struggling against a sea of other equally desperate and hungry manufacturers.
Please understand that the struggle for the US market share for electronic cigarettes is fierce and it changes on an almost daily basis. This is why offering cigarette coupon codes is a no-brainer for a lot of distributors, online players as well as manufacturers.
You Can Save a Lot of Money Using Product Code Coupons
Electronic cigarette coupon codes should be viewed in context. You should look at these coupon codes based on whatever else is going on, on the Internet. Since everybody’s getting into drop shipping and everybody’s playing around with some sort of online e-commerce presence, it’s easy to see why product coupon codes are almost everywhere online. It’s as if every manufacturer of whatever product line either has a specific discounted website or there is a general coupon code that applies to their products.
The truth is coupon codes are popular precisely because they work. They are a good way of letting new players in the market introduce themselves to new consumers without diluting their brand. This is the genius of a coupon code.
You’re not saying to your market that your brand is cheap and that you should only buy your brand if it’s priced within a certain range. That is financial suicide for new players. You don’t want to be viewed as a “discount brand.” That’s a kiss of death.
Instead, you highlight what’s so awesome about your brand and you then give people an “introductory” coupon code. It’s obvious that this introductory period is actually going to last several years. The good news is you get out from under the public impression that your brand is somehow some way “cheap.” You don’t want to do that.
Given this dynamic, it’s easy to understand why coupon codes are so popular. They apply across all product and service categories. They’re also great at motivating third-party promoters like affiliates. In fact, so many people are so excited about coupon codes that you would think that they are the best thing since sliced bread when it comes to online marketing and promotion. Unfortunately, not everything that glitters is old.
The Problem with Coupon Codes
The problem with a lot of coupon codes on the Internet is saturation. Seriously. Consumers are not dumb. At first, they might click on every banner that they see but, after a while, they wise up. They become more selective.
As consumers get younger and younger, this “education time frame” gets shorter and shorter. Back in 1996, whenever you put up a banner, people would instinctively click it because it’s new; they haven’t seen it before. But now, good luck getting banner clicks.
The same applies to coupon codes. When they first rolled out, everybody jumped on despite the fact that they offered little savings, that a lot of them were fake and that a lot of them were actually disseminated by websites that are fake or fraudulent.
The problem with all of this is that when people get burned, they become gun-shy. They really do. They’re not as eager as before; they look before they leap and, worse yet, they become very demanding. In other words, there’s a backlash against the abuse that happened before.
It is no surprise that coupon codes, in general, are declining in popularity. I’m not saying that they’re dying out. They’re still all over the place. However, people are not instinctively asking for a discount code. Instead, they’re doing their homework because they’ve been around the block a few times. They know that, in many cases, there are no savings for the product that you’re looking for.
Let’s put it this way. You go to a coupon code website. They feature all sorts of coupon codes for blenders. Let’s assume you’re looking for a blender. The problem is, despite this wealth of coupon codes offering 10% all the way to 50% off blenders, there is no coupon code for the specific product or brand you’re looking for. In other words, you just wasted your time.
This is the problem with coupon codes and the electronic cigarettes’ market is not any different. The eCig market is not immune to the vulnerabilities of coupon codes. As a consumer, you have to be wise about this. You have to know what’s going on. That’s why you need to read the step-by-step guide to using eCig coupon codes below.
How to Use E-Cig Coupon Codes the Right Way to Maximize Your Savings
- Step #1: Pick the right eCig
The first thing that you need to do is to pick the eCig product that is the right one for you. This is, of course, subjective. Everybody is different. Everybody looks at the world in different ways. Everybody has different experiences. All these differences add up in terms of our product preferences.
We also have different needs. Ask ten different people why they use e-cigarettes and you would get ten different answers. So, pick the right vape device that makes sense as far as your personal circumstances and preferences are concerned.
- Step #2: Pick the right brand
Now that you have a clear understanding of what type of eCig features you’re looking for, the next step is to look for a brand that specializes in as many of those features as possible. Maybe there’s a brand that is very big on durability. Perhaps there’s another brand that’s very big on nicotine delivery efficiency. Whatever feature you are looking for, make sure you look for a brand that has developed quite a name for itself delivering on that feature.
- Step #3: Pick the right model
Once you have pinpointed the right brand that specializes in the eCig features that you’re looking for, your job becomes much easier because once you identify the brand, you then just go to their website and look at their current model line-up. This is really a matter of figuring out which features go with which, and which packages to choose from. It’s fairly straightforward from this point on.
- Step #4: Check out different vendors
Now that you know the brand and the model you’re looking for, now is the time to look for a vendor. There are tons of online vendors of electronic cigarettes, eCigs, vape pens and other nicotine delivery devices. That's not the problem.
The problem is telling them apart. You must have a game plan so you don't waste a tremendous amount of time, effort and energy telling these different vendors apart.
- Step #5: Scope out coupon codes based on vendors
Once you have picked out a shortlist of high-quality vendors that are known to deliver on time and at the right prices without ripping anybody off, the next step is to look for discount codes. The good news is that coupon codes are so pervasive that you are bound to find at least one vendor.
If you're still stumped or you're kind of confused about the whole process, you can look into “eCig-City coupon code.” You can also try “eCig-City coupon” or “eCigExpress coupon.” These are search terms that you should put into Google.
Don't end with these searches. You will find other search terms. Use those and keep finding other search terms until you get the deal that you're looking for.
The Keys to Success
I understand that you may think that this whole process is like trying to find a needle in a haystack. Considering the tremendous amount of discount coupon codes out there as well as the pervasive risk of fake coupon codes or rip-offs, this is still worth doing. The truth is you can go through a succession of electronic cigarettes, eCigs or vaping devices is or even water pipes in a relatively short period. It depends on how much you enjoy vaping or using electronic cigarettes.
Still, you want to get the biggest bang for your buck. You worked hard for your money. Isn’t it time that you actively guarded the value that you're getting for every hard-earned dollar that you’re spending?
If that’s your mindset, then you have to pay attention to these keys to success. Don’t think that just because your buddy gave you an eCig-City coupon code that is the product for you. Don't think that just because somebody gave you an eCigExpress coupon code that you should automatically take them up on their recommendation.
The key to success here is pretty straightforward. It's all about you. Seriously. It's all about you, your preferences, your needs, and your personal circumstances. The bottom line is you have to pick out what works for you.
Sometimes you may have to let go of desiring a 50% discount because the vendor giving out such hefty discounts is not all that trustworthy. It may well turn out that they have all sorts of customer service nightmare stories. You don't want to do that. You're trying to make your life easier here. You're trying to make things more convenient. You're not trying to create unnecessary drama for yourself.
If you notice that there are a lot of negative reviews about a particular distributor or vendor, it's probably a good idea to steer clear regardless of how sexy their discount program may be. Sure, 50% seems like you’re saving a lot of money, but how much is your time and peace of mind worth? That's exactly you will be putting on the line if you do business with a vendor that's really not on the up and up. Seriously.
I wish I could tell you that all vendors could be trusted. I wish I could tell you that all online stores deserve your money, but I’d be lying to you if I were to tell you that. The sad reality is that there are a lot of fly-by-night operations out there who have only one mission. Their mission is to separate people's hard-earned money from their customers. It's really sad.
Do yourself a big favor. First, pick out what works for you. Second, pick out a coupon source after you have vetted it thoroughly. What do I mean by that?
- Check online reviews.
- Check if they have better business bureau ratings.
- Check for some sort of external third-party validation regarding their business practices.
Whatever the case may be, compare them with all other vendors that you are considering. The truth is the trustworthiness of a vendor is really comparative. If you’re in an industry, for example, thankfully, the electronic cigarette industry is not such an industry, where everybody steals, then your attitude should be “How do I pick the vendor that steals the least?” Do you understand how this works? Good.
It's all comparative. As much as possible, look for a vendor or a coupon source that is the most trustworthy. The problem with coupon websites is that a lot of them are fake, and the ones that are real often get faked out. In other words, there are promoters sending out fake coupons, and some of these online resources end up unknowingly publishing fraudulent coupon codes.
This is just part of the game. Understand how this works and then pick a product covered by discount coupons that work for you.
The good news is that a little-advanced planning works. Again, you worked hard for your money. It's time that you squeeze every red cents' worth of value out of your hard-earned cash.
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